Simple tools that people can use are often of more value than more powerful tools that cost too much, or are too complicated.
ArchT, especially when coupled with IntelliCAD, provides an exceptionally competent tool for architectural design, and a very compelling price. And it provides a context that is familiar to AutoCAD users.
It's good that the product has a home where it will get the attention it deserves.
Evan Yares Vice-President, Chief Technology Officer Cyon Research